Handbook of Early Advertising Art

Handbook of Early Advertising Art 

Advertising, considered an art since the beginning of time, is fully embodied in this handbook and basic inspiration for lovers of persuasive art more American. Pictograms, pencil drawings and charcoal complement this wonderful work that will serve as a guide to all those who want to enter the wide world of advertising.

A very complete volume and an illustrated edition with 237 pages. Dover Publications, 1956 Represents more than six thousand motifs, marks, borders, scripts, and other typographic and decorative examples from the colonial era of the 1890s.

Format: 23,5 x 30 cm.
Pages: 237.
Author: Clarence P. Hormung.
Publisher: Dover.