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Lettering, one of the longest-established specialities in applied graphics, is experiencing a second golden age. The uniqueness of each work and its handcrafted manufacture have acted as a counterpoint to the digital world and are returning this century-old art to the place it deserves in the practice of design.
This basic manual recovers the principles and techniques of handcrafted lettering drawing to make them known to today's students and professionals and to any fan of the beauty of this art. From what lettering is and how it differs from typography and calligraphy, through the principles of composition and the most recurrent ornamental resources to artistic styles and the design process, this book reveals the secrets necessary to immerse yourself rigorously in the technique and practice of drawing handmade letters.
With this book you will learn to:
Publisher: Gustavo Gili
| Brand | Gustavo Gili |
|---|---|
| Subject | Calligraphy and lettering |
| Language | Spanish |











